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| Zero tolerance |
| | April 7, 2004 | |
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The Idea |
Designate a central area as zero tolerance. Educate. Publicise. Come down heavily on traffic offenders. |
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The Rationale |
Need to show case what can be a model traffic area through deterrence. If the concept of zero tolerance can be accepted in a central area, the concept can be extended outwards. |
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An Approach |
 | Choose a high profile area in the city centre for starting the zero tolerance
|  | Announce the concept about 2-3 months in advance
|  | Educate the public about good driving habits and do’s and dont’s in the designated no tolerance zone
|  | Put up hoardings / road signs in the designated zone
|  | Consider augmenting the traffic police with home guards – the incremental fine amounts will more than reimburse the spends on the additional manpower
|  | Implement the zero tolerance scheme irrespective of the offender profile
|  | For starters, drivers might be careful in the zero tolerance zone if the implementation is strict. This can subsequently be extended to other areas |
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Potential Partnerships |
Home guards & Traffic police. Corporates can participate in educating the public on good driving habits. |
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The Benefits |
 | Exhibits seriousness about improving traffic discipline through implementation measures
|  | Builds awareness about good driving habits |
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